Apple’s iPhone Now the Leading Digital Camera for Consumers

Image via Apple

A new statistics from photo-sharing service Flickr revealed that Apple’s iPhone is now the “digital camera of choice” among consumers. In fact, it got past the leading digital cameras in the market.

What the Number Says

Ben Reitzes, an analyst from Barclays Capital, revealed in a note to investors last Monday that Apple’s iPhones are the “digital camera of choice for consumers and enthusiasts.” It was backed by a data from Flickr, showing that the iPhone 4 was the most popular camera used on the site.

Garnering over 51 million registered users, the handset was able to beat leading digital cameras on the market like Canon EOS 5D Mark II, Nikon D90, Canon EOS REBEL T2i and Canon EOS 7D. It should be recalled that iPhone 4 was also at the top of the Flickr list last year.

The photo-sharing site also revealed a statistics, tracking all smartphones used on the site. It shows that the top five mobile phone used for picture taking are iPhone 4, iPhone 4S, iPhone 3G, iPhone 3GS and HTC EVO 4G. The first-generation iPhone was the only Apple handset that didn’t make it to the top five. Moreover, the HTC EVO 4G has only half a number of users compared to iPhone 3GS.

Reitzes attributed Flickr’s result from the iPhone’s technology. Because it’s easy to use and allows owners to quickly post and share images online, the smartphone was able to replace standalone digital camera for many users.

“This usability helps warrant a premium for the product and create stickiness with software that connects consumers with other Apple products.”

In addition, it’s also easy to capture images using a mobile camera phone, and it’s more handy compared to a digital camera. However, this doesn’t directly reflect that some users don’t want to have a digital camera of their own aside from their handset.

iPhoto for iOS

Last week, Apple announced that it was able to sell a million copies of its new iPhone software, a mobile photo editor app designed for iOS devices, in less than ten days. Released a couple of days after the new iPad hit the stores; it was dubbed as the “reinvention” of the pre-existing iPhone for Mac. The app takes advantage of the multi-touch capabilities and Retina Display of the iPhone and the iPad, and it can also support photo sizes up to 19 megapixels. Thus, users have all the reasons to use their iOS devices to take pictures and upload it on various photo-sharing sites.

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