Apple Brings New Power Architecture for Macs

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Industry website AppleInsider discovered Apple’s recent job post, Senior DC-DC Power Systems Design Engineer, suggesting that the company has plans of employing new power management technology for its future Macs. The available position is located at the company’s Cupertino, California headquarters, and requires a PhD in power electronics and at least eight years of experience in the field.

Next-generation Mac with New Power Architecture

The post describes the job as “an excellent opportunity to work on the forefront of new power management technologies.” The listing also added:

“The position primarily involves (advanced) DC-DC power design and development for Apple’s next generation Macintosh platforms, spanning from notebook computers, desktop computers, servers and standalone displays.”

This suggests that the new hire will join a team assigned for power management technology innovation—from concept investigation, design, to product implementation—allowing Apple devices to efficiently run longer on battery power. The job post also listed the 11 key areas where the senior DC-DC power systems design engineer will work. This includes improving power metric performance optimization, with a focus on efficiency, power density, cost, reduced carbon footprint and scalability.

The listing also mentioned “new power architectures” for CPUs and graphics processors. Additionally, the employee will work on circuit design for chips that power the Mac hardware, as well as optimizing power use with “white LED backlight drivers.” This is related to LCD screens found on Apple’s iMac and MacBook products.

Apple: Gearing up for new Mac Lineup

Apple’s new power architecture for its next-generation Macs suggests that the company is gearing up for a product line overhaul. A couple of weeks ago, it was reported that they will roll out slimmer and lighter MacBook Pros in the coming months.

“Adopting the traits of the company’s MacBook Air, the MacBook Pro will have an ultrathin enclosure, flash memory-based solid-state drives, instant-on capabilities, and extended battery life. Moreover, the redesigned notebook will no longer have an optical drive, making a thinner and lighter design possible.”

Other than MacBook Pro, Apple is also expected to give its iPhone, iPad, iMac and MacBook Air a sleek design. The next-generation notebooks are also set to hit the shelves with Intel’s Ivy Bridge processors soon.


Because of the existence of MacBook Air, Apple was able to prompt its competitors to introduce a slim and light notebook design to their market. That’s why they are taking advantage of the “battle of the ultrathin devices” by overhauling their core products. And it seems that the Cupertino-based company will roll out not just a sleek device, but also a powerful product lineup.

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