Offbeat

The 2012 Apple Design Awards are On

Source: Apple Design Awards/ Appple

Apple launched the nomination process for this year’s Apple Design Awards, following the announcement of the Worldwide Developers Conference 2012. The ceremony recognizes state of the art applications that reflect the best in design, innovation, and technology adoption. It honors the iOS and OS X apps that excelled during the year.

Developers can now nominate their favorite iOS or OS X apps, based on the following criteria:

  • Well-Designed: Refers to apps that are inviting, engaging, easy to use, intuitive and compelling.
  • Stated of the Art: An app can be considered “state of the art” if it takes advantage of the latest hardware, OS releases, and technologies to offer rich functionality, performance, and extensive system integration.
  • Innovative: The iOS and OS X apps should be revolutionary, inspiring, and able to do things in new and creative ways.

Apple also pointed out that developers can only nominate apps that have been in the App Store or Mac App Store since May 1, 2012. The amount of nominations one app receives does not affect the outcome of the awards. Meanwhile, winners will receive a trophy, as well as a yet-to-be-announced prize. The annual Apple Design Awards will take place during this year’s WWDC, which will kick off on June 11 at Moscone West in San Francisco, California.

The 2012 Worldwide Developers Conference

It should be recalled that Apple has already set the date for this year’s annual conference. The company promised that this year’s event will show developers the “future of iOS and OS X, allowing them to build incredible new apps.” As stated by Senior Vice President for Worldwide Marketing Philip Schiller:

“We have a great WWDC planned this year and can’t wait to share the latest news about iOS and OS X Mountain Lion with developers. The iOS platform has created an entirely new industry with fantastic opportunities for developers across the country and around the world.”

Participants are in for some treats, as Apple will conduct more than 100 technical sessions to discuss a wide range of technology-specific topics for developing, deploying, and integrating the latest iOS and OS X technologies. They can also work with Apple engineers to get code-level assistance, optimal development techniques, and guidance on how they can make the most out of iOS and OS technologies.

 

Last year, Infinity Blade, Golfscape GPS Rangefinder, and Cut the Rope won in the iPhone category. Osmos for iPad, djay for iPad, and Our Choice dominated the tablet division. Mac OS X winners include Capo, Pixelmator, and Anomaly Warzone Earth, while Pulse, Grades 2, and Pennant took home Student Developer honors.

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