Record Your Life in 30-second Intervals with Memoto

Image Credit: Memoto 3D Prototype | Official Video

With cameras becoming smaller and storage becoming cheaper, it’s inevitable that moments of our lives will be preserved in a digital reservoir. In fact, Memoto, a Stockholm-based startup, took this opportunity by creating a postage-sized camera.

How Memoto Works

Also called as Memoto, the portable camera can be clipped on a user’s clothes so that he or she can carry it around constantly. It will then snap a photo every 30 seconds, keeping a visual trail of a user’s daily encounters.

All images will be stored on the camera’s companion online service. It will catalog the photos by time, date and place. The device will also pick the most visually interesting moments on the collection. What’s good about this is that users can easily look for a particular photo by using the online storage’s search database.

The device features a 5-megapixel camera, and it logs GPS positions and timestamps. It also has a built-in rechargeable battery, which can last up to two days.

The Creepy Truth

Although being able to capture moments every minute is very useful, other might view it as something creepy.

Good thing, Memoto considered voyeuristic activity and awkward social situations carefully while designing the camera. That’s because it doesn’t turn off unless the user puts it away in darkness. In turn, friends, family and bystanders would know whether they are being recorded or not.

This feature is what makes it different from other wearable devices, which makes other people wonder whether they are being recorded or not.

Memoto on Kickstarter

Memoto is launching a campaign on Kickstarter to earn funds for their camera. The makers are hoping to retail the device next year for $279 each. It will also come in three colors: Graphite grey, white and bright orange. For $199, early backers can get the camera with one-year web subscription.

The portable camera was started by Martin Källström after transitioning out from his last startup, Twingly. The said startup is designed to monitor blogs, tweets and many more to track what customers are saying about a company’s products.

On the other hand, Memoto was inspired by Quantified Self movement, as well as Microsoft’s researcher Gordon Bell who is well-known for his life-logging experiments. The idea sprouted with Källström’s desire to record life’s unexpected moments like his child’s first steps.

He pointed out that Memoto is about being able to capture, store and retrieve these memories, even if people cannot appreciate it completely as it pass.

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