Xiaomi Outranks Apple in China’s Smartphone Market

Xiaomi Mi2 | Official Website

Xiaomi Mi2 | Official Website

Apple saw a decrease in its smartphone market share in China as it was overtaken by local mobile manufacturer Xiaomi.

According to a research firm, Canalys, Apple ranked seventh among the country’s smartphone sellers during the second quarter of the year. The company only garnered 5 percent of the local market share, which is 3 percent lower than the previous year.

Xiaomi, on the other hand, also boasts of a 5 percent market share. However, their smartphone shipments narrowly surpassed those of the Cupertino-based company.

Xiaomi’s Success Story

Although they only started shipping smartphones two years ago, Xiaomi’s success story started with low-cost smartphones.

During the past quarter, the local phone manufacturer released an updated version of their flagship model, which costs 1699 Yuan ($275) without contract. The said model features a quad-core 1.7 GHz Qualcomm processor, 4.3-inch screen with 720-pixel resolution, and a 13-megapixel camera.

As of the moment, Xiaomi phones are only sold within China and Taiwan. However, they are planning to expand to foreign markets in 2014, while working on selling 15 million units by the end of the year.

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